The Brands section allows users to manage brand details on the Arches platform. Each Brand gets it’s own branded landing page with a list of that brands products on the website. This includes marking brands as featured, assigning loyalty credit percentages, uploading brand assets, and adding descriptions. Here's a step-by-step walkthrough for editing a brand:

1. Navigating to the Brand Editor

• Go to the left sidebar menu.
• Click on “Brands” under the MENU section.
• Select a brand from the list or search for it in the above search bar (e.g., Odyssey).
• Click the “Edit” link to open the editing interface.

2. Basic Brand Information

🔹 Name

• Field: Name
• Purpose: Enter or edit the brand's display name (e.g., “Odyssey”).

🔹 Featured

• Toggle: Enables highlighting this brand as a Featured Brand on the platform.
• Note: Featured Brands display on the bottom of the home page below collections as well as the left nav menu underneath of Brands.

🔹 First Party

• Toggle: Indicates whether this is an in-house (first-party) brand that you as the operator cultivates or produces yourself. Preferential treatment is given to first party products within algorithm product listing sorts.